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Eleven Brindleyplace
Birmingham, B1 2LP
United Kingdom

The Birmingham Publicity Association supports the media and creative industries in the region, while raising money for key charities that its members wish to support.


Caroline Chell


Company: First Radio Sales

Position: Strategy Lead

On Council: Since 2014

Responsibilities: Chair 2016-2019

I first joined the BPA council (formerly PACE) in 2004-2010. After a brief gap I returned in April 2014. After graduating from Birmingham University with a BA Italian and Fine Art,  I remained in the city and got my first job with a media owner in 2001. Firstly, covering maternity at Trinity Mirror and a year later accepting my first role in radio at Capital Radio Group. Fast forward 16 years and I am still working in radio - First Radio Sales as a Strategy Lead - looking after representing 118 truly local radio stations in the UK and Northern Ireland for UK media buying agencies (exc. London and the North). Being Chair is a very rewarding job and to see people really enjoying themselves an making life long friendships makes the late night emails all worth while.  I really enjoy being involved in organising the events for BPA. My current passions are wine and cricket – both of which I hope to incorporate into the BPA diary very soon!